Monday, 10 May 2021

The auction of grey matter is open

Matters concerning

Let me see, we have a situation where a contractual engagement is up for renewal and that is a good thing for the prospect was incumbency put the principals ahead of the game, or that is the sweet talk that had presaged the circumstance.

On review, an extension was granted to allow for the formalities of the renewal be engaged from first principles as the whole assignment is now out to tender. The bland assurances that went before has now pitted the incumbents against 4 other rivals who might be bidding at different rates with a redefinition of the roles involved.

Markets in churn

Invariably, the agency now has to calibrate their bid competitively with a sweetener to keep the incumbents interested having dealt them a rather bad hand. The encumbrance is unnecessary, and the terms are hardly as favourable as obtains at present. Having only 3 weeks to go with this new development, the marketplace might be a better option than to continue in drudgery.

Marketing literature updated, profiles refined, and old contacts visited for possibilities. There is a pretence that the incumbents are being done a favour. Nothing could be further from the stark reality, that suitors are plenty and options abound, it is a chooser’s bazaar, bring your bids and get to use our brains. Miffed does not begin to convey displeasure, just push against an open door.

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